Activity
What is email delivery status
Each email sent through your VMA Emailer account is considered unique. Each unique email will only ever be in one status at any time. The overall activity statistics on your account will track each event that the email experiences. For example, if an ...
How to find a MessageID
VMA Emailer uses MessageID as a way to uniquely identify emails. VMA Emailer uses MessageID as a way to uniquely identify emails. If you have a question or concern about a specific email, VMA Emailer Customer Success staff can use the MessageID to ...
How to search email logs
The search tool in your email logs will return all of the emails for a specific email address that was sent in the last 35 days. From your Reports Screen, select your Email Logs. Use the search tool to find all of the emails sent to a specific ...
What is the complaints threshold
VMA Emailer enforces the acceptable industry standard for complaints. What is a "Complaint"? A "Complaint" is also known as an "Abuse Report" is when a recipient marks an email as "Spam" or "Junk", effectively moving the email from their inbox to ...
What is throttling
The term "throttling" means that the email delivery rate is intentionally being slowed down. There are a few places where your email "delivery" rate can be throttled. Between your system and ours As you may know, VMA Emailer is an all-in-one email ...
What are the feedback loops
Feedback loops allow us to know who is complaining about your email. "Feedback Loop" is a term used to describe any process in a system that uses the outcome of a situation as future input. If we are to apply this concept to email, then basically a ...
What are abuse reports
Abuse Reports: What are they and how to avoid them. Abuse Reports occur when someone marks your email as junk or spam. Does this mean that you are a spammer? Not always. Valid email from time to time will get marked as spam by users. Some users are ...
How to manage reputation and delivery
Account reputation is designed to be a reflection of the quality of email being sent on the account. Improving an account's reputation will simultaneously improve an account's delivery and vice versa. How is my account reputation calculated? Each VMA ...
How to reduce email bounce rate
Effective ways to reduce your bounce rate and experience more sending success. There are many different reasons that will cause an email to bounce. There are also different categories of bounce known as hard and soft bounces. Here are some steps you ...
How to find full message headers
Find out how you can easily obtain full message headers from most popular mail services. In most cases, the steps for obtaining full message headers will be similar, but they may differ from one mail service to another: Log into your inbox account. ...
How to send to "non-openers"
You can easily send a campaign to those, who didn't open or click your email! Find out how to do it properly with our simple video tutorial. Go to your campaign screen and find the desired campaign with the non-openers (or non-clickers). From the ...
What are the bounce error categories and filters
Learn about all statuses that can be generated by your bounced emails. If an email bounces, this means that there is likely a permanent or temporary reason the email could not be delivered. If not stated otherwise, VMA Emailer system will work to ...